How it works
Four steps. Zero friction.
Learns buying history
rePete studies every customer's order cadence and product behavior.
Predicts the reorder window
It creates a reorder prediction for each customer and when they're likely to run out.
Sends a nudge
A polite, on brand and well-timed message goes out by SMS, email, on-site, or push.
One-click Smart Cart
The shopper reorders instantly, with add-on suggestions that lift average order value.

"rePete has become a powerful complement to our subscription program. In just 2 months, new repeat purchase revenue from non-subscribers has grown to 4x our subscription revenue."
— Jeff Newman, EVP at Built Bar
Subscriptions cover some of your repeat revenue. rePete covers the rest.
Real customers buy by the scoop, the pour, or the pump, and no two run out at the same time. A rigid subscription cycle doesn't know that. rePete does. It learns each customer's unique rhythm and reaches out when they're actually ready, so you're showing up at exactly the right moment.
Incredibly Friendly
Built to strengthen customer relationships, not pressure them.
Personally Timed
rePete adapts to usage patterns, timing sensitivity, and feedback.
Boost Repeat Revenue
Increase LTV without increasing churn.
The right message,
at the right moment.
rePete sends reorder nudges across every channel your customers actually use.
SMS
A friendly text that feels personal, not promotional.
Timed perfectly — sent when they're likely to be ready.
Push
A gentle banner when they're browsing, or a push notification when they're not.
A conversational nudge through the channel your customers already live in.
And more on the way.
Subscriptions are one way to get reorders.
Not the only way.
Most of your repeat revenue comes from customers who buy when they're ready, not when a billing cycle says so. rePete is built for them.

The Athlete
High-frequency buyer
21 days
to finish a tub of protein

The Weekend Warrior
Casual-frequency buyer
46 days
to finish a tub of protein

The Healthy Family
High-volume buyer
35 days
to finish a tub of protein
With rePete
Personally timed nudges
Reorder at the perfect time
Higher LTV, zero fatigue
rePete is not a subscription replacement.
It works alongside your subscriptions platform, picking up the "sometimes" customers and turning them into a stream of repeat revenue.
We have helped over 800,000 brands on Shopify
















Built for replenishment



